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Free Google Ads audit

See where your Google Ads budget is leaking.

Connect your account and AdWarp shows which part of your spend returns nothing, and what to do about it. No form, no phone call.

Start free audit

No credit card · Nothing changes without your approval

Rather talk first? Get in touch

Example · fictional account Last 30 full days

Of the €4,015 in search terms, €3,765 produced no conversion

€11,985 spent in 30 days
  • Returns nothing €975
  • Review €2,790
  • OK €250
  • Search termsLeaking
  • Conversion trackingReview
  • BudgetOK
  • KeywordsReview
  • Ad copyReview
  • Performance MaxReview
How we measured this
  • Last 30 full days
  • Numbers straight from Google Ads
  • Today does not count

Six places where
budget leaks away

AdWarp looks at your last 30 full days.

Example · fictional account

Search terms

What people actually searched for when they clicked your ad.

type of searchcostconv.
Looking for something free€206.000
Looking for a job€143.250
Looking for a manual€99.000

+ 17 other search terms · €975 in total

Conversion tracking

Whether enquiries and sales are actually counted.

Quote requestcounted
Phone clickcounted
Contact formcounted
WhatsApp clicknot measured

Budget

Campaigns Google throttles because the budget has run out.

Services campaign€155 of €250 per day
Brand campaign€90 of €200 per day

No campaign is hitting its limit.

Keywords

Whether your keywords match what you sell.

service + town buy product brand name urgent + service something free does not fit

Ad copy

Whether your ad matches the search.

Search repair, today if possible
does not match
Ad Buy new at a discount

Performance Max

Where your PMax budget goes.

  • Search46%
  • Display31%
  • YouTube15%
  • Other8%
  • Paying for clicks that return nothing?
  • No idea which search terms cost you money?
  • Enquiries your account does not count?
  • A campaign that runs out halfway through the day?
  • An agency that says it is going well?
  • Paying every month, never seeing the proof?

Three steps,
no form

  1. Connect through Google.

    You sign in with Google, not with us.

    • AdWarp reads your campaigns, spend and search terms from the last 30 full days
    • During the audit nothing in your campaigns is changed
    • The connection runs through your own Google account. That is where you withdraw access yourself
  2. AdWarp reads your last 30 days.

    Within a few minutes.

    • Search terms
    • Conversion tracking
    • Budget
    • Keywordsrunning
    • Ad copy
    • Performance Max
  3. You get your report.

    In plain language, with the amounts next to it.

Step 1: connect through Google

Business owner in his workshop looking at his phone.

The audit finds it.
AdWarp fixes it.

After the audit you can fix it yourself in Google Ads. Or you let AdWarp do it:

  • Every proposal comes with the evidence from your own numbers
  • You approve with one button, or skip
  • If it does not work, you undo it with one button
Proposal Example · fictional account

Search terms that cost money and return nothing

Search terms
20 of €25 or more, without a conversion
Cost in 30 days
€975
Apply Skip

Look first, for free.
Then €99 per month.

Step 1

Free audit

Your report on the last 30 days

The report is yours, even if you buy nothing afterwards. You can always print it.

€0

Start free audit

After that, if you want AdWarp to fix it for you:

Business owners

€99per month

1 Google Ads account

  • Proposals with evidence
  • Apply and undo
  • Reports

Agencies

€249per month

up to 10 accounts · more than 10 on request

  • Proposals with evidence
  • Apply and undo
  • Reports

You always start with the free audit. You only pay when you want to go further.

All about the pricing

Built in Haarlem,
the Netherlands,
by people who run
Google Ads themselves.

If something gets stuck, you speak to the people who built it. No ticket number, no chatbot sending you back to the manual.

Address
Kinderhuissingel 6-A
2013 AS Haarlem
Netherlands

Questions

Yes. No credit card, no call needed.

Not without your approval.

Then you see that too.

€99 per month for one account.

Yes: the audit shows what happens to your budget, whoever manages it.

The connection runs through your own Google account. That is where you withdraw access yourself.

See what happens
to your budget.

What leaks away today, you will not get back. Looking costs nothing.

Does this sound familiar?

Start free audit

No credit card · Nothing changes without your approval

Rather talk first? Get in touch